A look at the rise of AI-generated virtual influencers, with some charging thousands of dollars to promote products, leading to concerns from human influencers (Cristina Criddle/Financial Times)
Cristina Criddle / Financial Times:
A look at the rise of AI-generated virtual influencers, with some charging thousands of dollars to promote products, leading to concerns from human influencers — Hyper-realistic ‘virtual influencers’ are being used to promote leading brands — drawing ire from human content creators
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