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Netflix acquires avatar creation platform Ready Player Me to let its subscribers carry their personas and fandoms across games; the startup raised $72M (Sarah Perez/TechCrunch)

Sarah Perez / TechCrunch:
Netflix acquires avatar creation platform Ready Player Me to let its subscribers carry their personas and fandoms across games; the startup raised $72M  —  After shifting its gaming strategy to focus more on games played on the TV, Netflix announced it's acquiring Ready Player Me, an avatar creation platform based in Estonia.



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